Google brings AR and Lens closer to the future of search

Google brings AR and Lens closer to the future of search

5 December, 20204 December, 2020

Google also announced a range of new updates to Google Lens, the software created by the augmented reality expert for image recognition accessible as an interface and integrated into Google…

Virtual Reality vs. Augmented Reality vs. Mixed Reality

25 November, 202025 November, 2020

The margin separating the virtual and physical world continues to break down, offering breathtaking encounters that could be found only in the imagination of science fiction authors a short time…

Top WebAR Examples of 2020

25 October, 202025 October, 2020

More and more companies are integrating technology into their marketing strategies in pursuit of individuality, memorability, and building an enjoyable environment for their customers. As marketers pursue new ways to…

Future of Augmented Reality: How It Goes From Here

10 July, 202010 July, 2020

Augmented Reality (AR) is fast becoming one of the digital space’s most exciting technologies. Although often eclipsed by virtual reality (VR), AR is expected to take market share from the…

How Does Augmented Reality Transform the Automotive Industry?

17 January, 202017 January, 2020

In today’s technology-driven world, augmented reality is radiating everywhere as businesses across all industry verticals are shining in their own areas of expertise by leveraging this sophisticated real-time piece of…

Augmented Reality : A Boon to Classroom Learning

17 September, 201917 September, 2019

Nowadays, augmented reality technology is becoming mainstream. It is finding its application almost everywhere right from broadcasting 3D emails and sending out intuitive messages. Augmented reality (AR) is already a…

Impact Of Virtual Reality On The Sports Industry

16 September, 201916 September, 2019

The ways in which we follow sports over the years has evolved to a great extent. In the past, for many years, the connection between sports and fans was the…

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Why Augmented Reality Is Driving the Next Era of Digital Retail?

21 May, 201921 May, 2019

We are entering the third digital era. The first came along with Amazon back in 1995. The second came along with the launch of Apple’s iPhone in 2007, which was…

How Shutterstock Is Leveraging AR Technology To Enhance Customer Experience?

17 May, 201917 May, 2019

Shutterstock has recently launched its AR feature that empowers its users to visualize how images will look on certain walls. This helps users to make an informed purchase decision. The…